Bee Cheng Hiang Franchise Business Opportunity

The Story Behind the Brand

Bee Cheng Hiang is more than just a ‘bakkwa’ company. Our Vision is to be Asia’s leading food company: providing quality products and services to the global market. In a world where food safety is of utmost importance, our customers can enjoy our products with a peace of mind. Our bakkwa are made with 100% natural ingredients, without added meat tenderizer, preservatives, artificial flavouring or colouring and MSG.

Since our inception in 1933, we have expanded to more than 370 outlets in 12 territories. We are committed to our mission to be the best at helping people to experience and share enjoyable moments in everyday life.

Franchise Program

We are the market leader in the barbequed meat industry, with 47 retail specialty shops in Singapore and more than 310 overseas. Our franchised outlets can be found in places as diverse as Hong Kong, Macau, Taiwan, Thailand and the Philippines. We remain ambitious in our expansion plans to venture into new markets abroad.

The Bee Cheng Hiang business format franchise offers the rights to operate Bee Cheng Hiang retail shops in a specific territory. Our main product range includes Bak Kwa (barbecued meat), meat floss, Chinese sausages, mooncakes and snacks.

Franchisees have ready access to our proven business system, which includes policies and procedures, management practices, tools and techniques and sound business advice.

Backed by our strong support system that consists of thorough training and on-going assistance, you can look forward to running your franchise business with utmost confidence and ease.

Franchise Benefits

This business is yours. As a Bee Cheng Hiang franchisee, you own the franchise and are free to make day-to-day business decisions. We will provide you our expertise and advice to help you get started.

Management support

Bee Cheng Hiang franchisees will receive the following management support.

Systematic training
Bee Cheng Hiang will provide in-depth training to transfer our operational and management know-how to you and your key personnel. You will also receive periodic training on updated procedures, new equipment and new product offerings.

Site selection assistance
We will assist you in choosing the right store location, as this factor is critical to the success of your business.

Research & development
Bee Cheng Hiang places great emphasis on R&D. We will continue to develop new products and design attractive packaging. You will benefit from our consistent innovation and quality assurance of all our products.

Institutional A&P
Bee Cheng Hiang will conduct institutional advertising and promotions to create and maintain market awareness and brand leadership.

Economies of scale
You will enjoy economies of scale with our ability to centralize bulk purchasing.

Operational support

Operational manual
This will be provided to serve as a useful guide in the operation of your business. It will be periodically updated.

Outlet design
To achieve consistency in brand image across all Bee Cheng Hiang outlets worldwide, we would assist you in your outlet design. In addition, we would also provide advice on space management.

Trouble shooting
We will provide you with on-site trouble-shooting and consultancy.

Performance reviews
Bee Cheng Hiang will conduct reviews and offer business advice based on the overall progress and performance of your business on a periodic basis.

Key Facts

Bee Cheng Hiang Hup Chong Foodstuff Pte Ltd
Tel: 65 000 888
Email: franchise@bch.com.sg
Website: https://www.beechenghiang.com.sg/
Initial Capital Investment: Upon Request
Franchising Fees: Upon Request
Royalties: Upon Request
Advertising Fees: Upon Request